We are leaders in healthcare and lifesciences. We work with leaders across the healthcare sub-sectors of delivery, devices, diagnostics, and all other forms of health delivery models. By 2050, 22% of the global population will be 60 years or older and 80% of those will be

living in low- and middle-income countries. Access and affordability will dawn newer challenges for global healthcare and pharmaceutical companies, demanding greater agility and stronger patient focus. Changing global dynamics will create opportunities and therefore, businesses today must

prepare for markets of tomorrow. At Praxis, we bring cutting edge sector expertise, technology focus, in depth and scientific research, and proven value creation toolkits, that help businesses not just grow, but also become patient-centric and future-ready market leaders

What we do?

Diagnostic pricing and Test Costing

Optimize your margin profile with precision pricing strategies. We define true cost-to-serve and maximize profitability per test. Ensure competitive advantage while securing sustainable revenue

Digital Readiness and Transformation

Future-proof your business with an integrated digital roadmap. We assess capabilities for seamless patient experience and operational efficiency. Leverage data to drive aggressive scale-up.

New Business Strategy and GTM

Identify and capture new growth markets. We define a winning Go-To-Market strategy for maximum impact. Launch with confidence backed by rigorous market validation.

Margin Transformation

Execute immediate margin gains across the value chain. We eliminate inefficiencies through surgical process optimization. Deliver measurable profitability improvement and superior financial health

Supply Chain Transformation

Build a resilient, cost-optimized supply chain. We streamline procurement, logistics, and inventory management. Ensure operational continuity and reduce testing turnaround time.

M&A and Investment Advisory

Secure maximum value through strategic corporate finance activity. We provide robust sell-side due diligence to optimize the deal multiple. Execute seamless transactions backed by deep sector expertise.

Patient Acquisition

Maximize patient volume and enhance loyalty. We define data-driven strategies for targeted engagement and retention. Accelerate your revenue engine with a predictable inflow of new patients.

Digital Health Strategy

Define a winning strategy for the evolving digital landscape. We integrate technology and care models for superior outcomes. Command market share with an aggressive digital blueprint.

Micro-market Assessment

Identify precise pockets of growth. We conduct granular, local-level analysis of demand and competition. Optimize network expansion and resource allocation for maximum return.

Medtech Commercial Excellence

Drive disciplined revenue growth through sales force optimization. We implement best-in-class pricing and channel management. Maximize market penetration and sales velocity.

Local Manufacturing

Optimize your production footprint for cost and scale. We define strategies for efficient local sourcing and assembly. Ensure supply chain resilience and reduced time-to-market.

Exports & International Expansion

Conquer global markets with a strategic roadmap. We identify high-potential geographies and manage regulatory complexity. Scale your brand footprint globally.

Case Studies

Our Clients

Diagnostics

Unlock hidden margins and scale market penetration. We redefine your commercial model and optimize the cost of testing. Achieve digital readiness to dominate the patient journey.

Healthcare Delivery

Maximize patient acquisition and drive margin expansion. We implement end-to-end digital transformation for superior efficiency. Deliver exceptional value through granular market assessment.

MedTech

Accelerate growth through commercial excellence and strategic expansion. We define winning category GTM and expansion strategies. Secure future value through strategic M&A and partnerships

Insights

The Media

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We work with ambitious leaders and transformative clients who are defining the future. Together, we achieve extraordinary outcomes.

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